Former Apple Marketer Ed Prasek Opens Mac-Exclusive Strategic Marketing and Business Services Firm

Mac industry veteran Ed Prasek launched Spin Studio, LLC, a company specializing in providing world-class marketing, merchandising, channel, and business strategy and consultation services exclusively to developers and companies in the Macintosh industry.

"The Mac industry is famously unique. Its customers, the way the channel works, everything, is very different from the standard PC industry," says Spin Studio founder and Mac industry veteran, Ed Prasek. "And it takes real Mac industry know-how in order to provide effective, well received marketing programs and initiatives. And now with Spin Studio, developers and companies in the Mac industry can take advantage of just that: marketing and business services designed especially for them."

Spin Studio's services for developers and companies in the Mac industry include strategic, guerilla, blend, and viral marketing; business strategy consulting; relationship building and networking; merchandising and channel penetration; product planning; website layout and presentation; go to market initiatives; and more.

We have known Ed for a long time. Prior to founding Spin Studio, he was an integral member of Apple's Worldwide Developer Relations organization and also served as Publisher & Editor in Chief of MacHome Journal magazine. He is a great guy personally as well as professionally. We wish him success in his new venture. [Bill Fox]