Apple Team to Deliver Wireless Media Content Delivery Solution

Apple, Ericsson and Sun Microsystems, Inc., announced a relationship that will enable network operators to deliver standardized multimedia content to a variety of wireless devices including mobile phones and PDAs. Drawing on Apple’s leadership in content creation, Sun’s expertise in content delivery and Ericsson’s experience in wireless infrastructure, the Ericsson Content Delivery Solution will expand the market for streaming media, opening new distribution channels for content providers. This standards-based solution is an end-to-end platform that includes: Apple’s QuickTime for content creation and encoding, Sun’s reliable and scalable software and systems to enable content distribution, and Ericsson’s ability to provide mobile operators with a full infrastructure and services solution. Here is the press release.